The youth festival Positron aims to bring the electrical industry closer to future talent. It provides an overview of companies operating in the electricity and energy sectors, their innovative projects, and career opportunities—all presented through diverse entertainment that engages both novices and enthusiasts in the field.
Services:
In 2024, we partnered with Positron to elevate their communications and ensure their message reached the right audiences with maximum voltage.
We designed and wrote targeted e-mail marketing campaigns that kept schools, attendees, and partners informed and excited. Through copywriting and website project management, we ensured that event visitors had up-to-date information aligned with the festival’s mission. We also pitched in with public relations and helped generate new, interesting angles to get the media’s attention about the importance of shaping the future of the electrical and energy industries.
Paired with various project management tasks, creating social media content for Positron’s youthful audience was also a lot of fun for us. To complete the circuit ⚡, we brought Positron’s visual identity to life by creating impactful promotional materials and event branding that captured the festival’s positively charged spirit.
We had a blast helping Positron energize its audience, attract new attendees, and create lasting connections with partners and educational institutions.
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